July 18, 2011
PepsiCo Beverages Canada launched the 7UP EcoGreen bottle in the Great White North on July 13. The bottle is made from 100 percent recycled PET plastic, and is the first soda bottle of its kind in North America.
The 7UP EcoGreen bottle will help PepsiCo Beverages Canada reduce its use of virgin plastic by 6 million pounds in the next 12 months. The packaging change will also eliminate 55 percent of the company's current energy use and 30 percent of its greenhouse gas emissions, according to a PepsiCo press release. The bottles will be available beginning in August.
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