We are so happy to welcome Brona Cosgrave, Vice President, Lewis & Neale, to the 'Marketing Your Brand' session at IFBC New Orleans!
Upon realizing that there was more to cooking than preparing cabbage 40 different ways, Brona left the shores of Dublin Bay to explore a career in food (her passion) communications (her expertise) here in the US.
Brona honed her expertise in strategic public relations and food marketing working in culinary organizations and full-service agencies. Her experience spans foodservice, retail and consumer arenas. Her ability to think strategically and execute creatively has produced results for blue chip companies, commodity boards and start-ups. Her extensive client roster has included: National Honey Board, Alaska Seafood Marketing Institute, Mauna Loa Macadamia Nut Corporation, Epic Roots (specialty produce), Nestlé, Nestlé Waters (SanPellegrino & Perrier), US Apple Commission and The US Catfish Institute. Current partners include Avocados from Mexico, North Carolina Sweet Potatoes, Legends of Europe and Duda Farm Fresh Farms.
As Director of Communications for the International Association of Culinary Professionals for several years, Brona built an extensive network of media contacts and industry leaders, which she actively maintains and has been dubbed a ‘networking warrior.’ She tweets from @bronacos and is a contributor to The Buzz Bin Blog. When not exploring all the epicurean treats her new home town of New York has to offer, Brona can be found cooking up a storm in her kitchen.
